Only those who have been living on planet
Zog will be unaware that Ramy Ashour recently
won his first World Tour titles, rose to five
in the world at the age of eighteen, and has
been dazzling audiences with his lambent smile.
Everyone knows that he is going to be the next
great thing - except those who claim that he
already is.
"His aura
just took over", one female correspondent wrote
recently, "and all the spectators fell under
the charm of this wizard of a teenager. And
how not to," she concluded with more then a
hint of abandon.
Many who have seen the talent and charisma of
the remarkable Egyptian have started taking
these things for granted. The question is no
longer whether he can be a leading player, but
whether anything can stop him becoming one of
the greats.
Well there is. Most players know it, and Ashour
admits it. It is particularly a risk for those
who capture the imagination of the pubic. It's
pressure.
It comes in different guises. There is the pressure
of competition, especially as so many men can
now win major titles.
There is the pressure of expectations: fans
demanding time and energy, media expecting success
which cannot be guaranteed; and there is the
political pressure, from those seeking to exploit
him for power and influence.
Then there is the pressure which affects modern
squash players worse than most sportsmen - the
physical pressure from so many matches and so
much travel.
"Fasting during Ramadan is the toughest thing
in life," Ashour says. "Nowadays I will not
fast during a tournament as I would have no
energy and couldn't play."
There is also mental pressure before and during
big matches. "Before a match I remain calm by
listening to music or singing," Ashour says.
He is, some say, good enough to consider singing
professionally, like Ahmed Barada.
And inevitably there is social pressure, the
temptation of parties, booze, and women. This
increases insidiously when he is away. "The
girls in Egypt are not as open minded as foreign
girls and don't understand that you have to
train and spend a lot of time away from home,"
Ashour claims. "They get bored and think it's
because you don't like them any more."
Although
some pressure is unavoidable, much can be reduced.
But superficially Ashour seems to allow more
on board than you might expect.
"I'm very proud of my city," he said, talking
of Cairo. "I want any benefits from my success
to go to my home town. I want to do it for Egypt."
That is a different attitude from that adopted
by many Western sports stars, often in collusion
with a sports psychologist. Their mantra is
more often: 'I'm not doing this for my country,
or my sport, or anyone else, but for me.'
To a Middle Easterner this may sound selfish,
but is less so than it seems. All those dutiful
sentiments are usually part of a player's mindset
at some level. 
But unless he focuses on something everyday,
manageable, even simple, the mind cannot function
at its best.
"I got
Ramy to see a sports psychologist, but he
didn't like it," said Anthony Hill, the former
top ten player from Australia who is one of
Ashour's coaches.
"He thought he was after his money. I think
he'll realise later that the sports psychologist
helped him."
Hill has nevertheless helped significantly,
according to Ashour, especially in developing
a unique style in which opponents are sucked
into the web of a rally before suddenly being
pounced on.
Hill still tries to help with the psychology.
"Do your own thing, but go with the flow,
and you will survive," he said. "If you try
to go against people or you are fighting them
or disliking them from the first moment, you
will have trouble. I went one way, and I am
saying to you go the other way - because enemies
last for ever."
Ashour's sceptical responses to the professional
psychologist may have occurred because he
himself is gifted in this area anyway.
Both his parents are flight crew with Egyptian
airlines and he has acquired some of their
helpful cosmopolitan outlook. He has persisted
with his education at a local university.
His personality is open and gregarious.
All this helps him fashion his own ways of
coping with a snare-laden world. Amidst it
are unhelpful opinions predicting he is an
imminent World No.1.
"I have heard about these words,"
he says carefully. "But every time I hear
them, it's with 'come on, push, push,' or
there's a racket contract, a clothes contract,
and money in it. Perhaps I can be number one
in one year, but that's a lot of pressure,"
he concludes.
The continual struggle to act and perform
freely continues on court. "While I try to
find an opening on court, I also try to find
an opening in my mind to get through that,"
he sagely described it. "I (try to) think
there is no pressure."
In similar ways he tries to cope with those
whose over-encouragement is a mixed blessing.
"These people pump me up," he says. "I don't
want to let anyone down, and try to work harder.
But I try to find an easier way to think about
it.
"It's hard to explain. A lot of things go
through your mind. When you go higher in the
rankings many other things happen.
"You have to think before losing your temper
and keep composed, on court and off court.
On court I keep thinking, breathing, and thinking.
Off court you just have to be yourself. And
you have to think better."
Ashour manages that because, as you can tell,
he is a great thinker. But even this cannot
always be enough. He has no manager, no medial
ligament in his right knee, and almost no
protection from overwhelming pressure if he
focuses too much on his country's dreams.
Most of Egypt wants him to grow fast and become
number one soon. But this is an exotic, rare,
and delightful, but vulnerable plant. Give
it time to grow.
Give Ashour a break.

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International Squash Magazine, April '07
"I
grew up wanting to be like the top ten guys,
I grew up wanting to be somebody different,
somebody special, that’s why I’m trying to
make my own game…"
After
the Canadian Classic


"I'm
really excited about what happened here today,
but I'm sure it will be much tougher next
time I play him [Shabana].
"I'm going to go up in the rankings, which
is the most important thing - oh, and the
size of the cheque too of course!"
After the Kuwait Open


"When
you go on court for the 14th day and it's
your second final in two weeks you feel a
bit loose, you have to search for the motivation
to win, which is what I was doing at the start.
I'm so proud to win these two tournaments."
After the Qatar Classic

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